Getting to experience the Singapore Biennale 2008 was indeed enjoyable. The theme of ‘Wonder’ gave even more meaning to the art pieces being displayed. Overall, I think that the Singapore Biennale 2008 was a success. The marketing mixes have proved to be effective in boosting ticket sales for the event.
Locations were well chosen as they helped to bring out the essence of Singapore through the various strategic landmarks (City Hall building, Raffles City Shopping Centre, South Beach Development Building).
I think the most successful of all were the programs designed to promote this year’s Biennale. Reaching out to inculcate Arts education in the youths is definitely a positive move as the youths are the future. Getting the young to appreciate art will definitely help increase awareness of Art in this city, and a step further, the Arts scene in Singapore.
To appreciate Art, is to take a break from hectic city life and enjoy what is painted, drawn, sewn, moulded in front of you.
I would be looking forward till two years later for Singapore Biennale 2010.
No comments:
Post a Comment